The Big Set
The hours this set took to put together is unknown. Within a week, but the planning and prep is undeniably well over the general required hours. In this one set, with a span of three days, we shot seven products not including apparel, that's its own beast. We planned four different shoots: winter holiday, Thanksgiving tablescape, blog giveaway, and holiday apparel. The seven products were shot both in full holiday decor and classic all year round lifestyles. Every detail was accounted for: presents, drinks, table settings, throws, foreground, background, fruit colors, Christmas goodies, a Christmas tree, Christmas stockings. You name it, it was thought of. Would I do things differently next time? Of course! That's what makes the process that much more exciting.
Photography: Molly Baldwin
Stylist: Sam Wangberg